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We Don’t Just Build Platforms. We Build Understanding.

We’re a team of builders, strategists, and behavioral experts helping organizations boost engagement with smart technology and human-centered strategy.

Our Mission

Our mission is to deliver custom-built technology solutions and scalable offshore services—backed by local account management and dedicated support.
We simplify release and change processes so your teams can move fast without extra overhead—reducing costs and boosting productivity.

Human-First, Tech-Led

We're a diverse team of curious minds—from product and engineering to behavior science and creative strategy. Together, we bring a multi-disciplinary lens to every challenge.
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Our
Approach

We turn ideas into business models

Business models into technical frameworks

Frameworks into seamless delivery

All built on a rock-solid foundation

Meet the team of
Behavioural Thinkers

Ben Ashwell

Founder & COO

Ben has led global loyalty and rewards technology initiatives for over two decades. In the 2000s, he drove the worldwide distribution of American Express's rewards application and software. He later served as Head of Consumer Products at Loylogic and as Managing Director, Americas, at Loyalty Prime—a leading SaaS loyalty points engine.

Ben has overseen comprehensive loyalty tech audits, end-to-end platform installations, and complex system integrations. His expertise spans defining product strategies, optimizing engagement capabilities, and delivering scalable solutions for enterprise clients.

Turning ideas into business concepts
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Vivek Narang

Founder & CTO

Vivek is a visionary CTO with over 15 years of leadership across software product development and cloud infrastructure. Drawing on his experience at Gartner Research and other top-tier organizations, he specializes in transforming complex systems into cohesive, high-performance technology ecosystems.

 

He has led end-to-end product lifecycles, engineered robust testing frameworks, and architected enterprise-grade, compliance-ready cloud solutions. Vivek excels at translating strategic goals and real-world use cases into scalable, cutting-edge technical platforms.

Envisioning business concepts into a technical framework
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Himanshu

Head of Infrastructure and Security
Creating the robust foundation

Himanshu is a seasoned Head of Infrastructure and Security with 12 years of progressive leadership in architecting and securing enterprise IT environments. As a certified Cloud Architect, he brings deep expertise in multi-cloud strategies across AWS, Azure, and GCP.

With a strong track record at NEC and other global enterprises, Himanshu has built scalable network and security infrastructures, led robust vulnerability management programs, and ensured compliance with frameworks such as ISO 27001 and SOC 2.

Passionate about innovation, he champions automation, zero-trust architecture, and continuous monitoring to deliver resilient, future-ready infrastructure.

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Rishabh Puri

Head of Quality

Rishabh is a seasoned Head of Quality and Delivery with over 11 years of experience across diverse IT domains. He brings deep expertise in platform integration, end-to-end Software Testing Life Cycle (STLC), and quality assurance methodologies.Proficient in both manual and automated testing—including Selenium WebDriver and performance testing with Apache JMeter—Rishabh has consistently delivered high-quality solutions across sectors such as Loyalty, Telecom, E-Learning, Entertainment, and E-Commerce.Committed to continuous improvement, he fosters scalable testing strategies that ensure reliability across both web and mobile platforms.

Guarantees a seamless delivery

Built for Today. Designed for What’s Next.

We’re here to partner—with transparency, flexibility, and curiosity at the center.

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